Animal Crossing: New Horizons surpassed all other games as a leader in social engagement in March as shelter placement rules started, according to data from social media metrics company Spike trap. But Call of Duty: Warzone saw a push in a very different way.
The report is interesting because it shows how huge Animal Crossing was on social platforms, while Call of Duty: Warzone was strong in terms of game hours broadcast or watched. In other words, people thought Warzone was much more fun to watch, while Animal Crossing was more fun to talk through tweets, forum posts, and videos.
Spike trap said Animal Crossing was in fashion because people found new ways to interact in a virtual environment while sheltering at home. The enthusiasm around Animal Crossing has even exceeded surprise announcement of Apex Legends in the first quarter of 2019.
In social engagement, Animal Crossing passed Fortnite, Roblox and Minecraft during the month of March. These games, respectively, were leaders 2, 3 and 4 in social engagement in March.
Call of Duty: Modern Warfare, which saw a big launch in March with the start of its Battle Royale Call of Duty: Warzone mode, arrived at No. 6 in March, much smaller than social engagement for Animal Crossing. Doom Eternal, which debuted at the end of March, finished 7th in the month.
Engagement on the main social sources – Twitter, videos and gaming forums – increased 36% from February to March and 65% from March 2019, as people moved many online conversations during the pandemic.
In terms of hours broadcast, Call of Duty: Warzone took off in March, overshadowing Fortnite, League of Legends and Counter-Strike: Global Offensive. And in hours watched, Warzone has far surpassed that of other titles, including Animal Crossing.